Labels for New Zealand and the world
There’s long been a debate over which is better – canned beer or bottled beer. In one of the early seasons of Mad Men there’s a great scene where Don Draper is looking after Heineken’s US marketing account. 1960s America isn’t used to bottled beer, or European beer for that matter, and Don has the […]
Pressure-sensitive self-adhesive labels are the most common form of labelling for modern packaging; especially for glass bottle labels. These labels can be printed in the Label and Litho factory using digital or conventional printing presses, using a variety of different stock. An issue we sometimes encounter with labelling is bubbling – which will occur when […]
With the rise in craft beer brands over the past couple of years we’ve seen certain trends start to emerge, particularly when it comes to beer labelling practices. With over 100 craft beer brands now on the New Zealand market, and craft beer making up only 2% of the domestic beer market, having a beer […]
We’ve said it before, but we’ll say it again – We love beer labels! We are very honoured to have been asked by the Curator at the Alexander Turnbull Library to provide copies of our beer labels and wine labels for the Ephemera Collection. ‘Ephemera’ is material published for short term use which includes printed labels, […]
When most people think of printing labels – be it wine labels, beer labels, labels with rfid tags, personalised labels, food labels, or any other kind of printed label – there seems to be an idea that it is going to be really complex and a hassle of a process. Whatever the cause, we find […]
Dish Magazine recently published some fantastic praise about Garage Project’s super cool beer labels. We love Garage project, not only for their creative beer labels, but also for their pioneering approach to both their craft and their labelling solutions. Dish Magazine also appreciates the experimental nature of the brewery, describing their creative beer labels as […]
With the explosion of micro-breweries whetting our appetites across the country and ensuring the six o’clock swill stays at the cutting edge, we often overlook the beautiful artwork and skilful copywriting that goes into those eye catching beer labels. From Emerson’s to Epic, Moa to Tuatara, Garage Project to Three Boys, there’s no shortage of […]