Labels for New Zealand and the world
Each and every day we are subjected to an array of visual information to digest (consciously or otherwise). Design determines how we perceive things – and is especially pertinent when it comes to product packaging – with wine labelling being no exception! When it comes to wine, we select and drink a bottle based on direction from all five […]
We can’t believe it! It’s been a year since we moved from our old factory to our new one. And what a great year it has been. To celebrate the anniversary of our move, we’ve had the GoPro videos we recorded of the move edited and have published them here to give a sneak peak at what […]
RFID, or ‘radio frequency identification’ tags are a brilliant product for all kinds of purposes, including helping to prevent shoplifting. RF tags don’t need to be visible – they transmit a radio frequency to a sensor that pick up electromagnetic fields at short ranges, even if they hidden in a label. If you use a snapper card […]
When most people think of printing labels – be it wine labels, beer labels, labels with rfid tags, personalised labels, food labels, or any other kind of printed label – there seems to be an idea that it is going to be really complex and a hassle of a process. Whatever the cause, we find […]
Towards the end of last year we we’re incredibly delighted and fiercely proud to be awarded the Sustainability Award at the Hutt Valley Chamber of Commerce Business Awards. Sustainability is something we have worked really hard toward, and often comes as a surprise to people we encounter. In printing labels, we obviously use a larger […]
Today’s consumers literally have a world of information at their fingertips in the form of their smartphones, iPads and laptops. With so much connectivity available so easily, the amount of communications sent and received is rapidly increasing – particularly communications from brands direct to the consumer. Some feel bombarded, some simply tune it out. For […]
Dish Magazine recently published some fantastic praise about Garage Project’s super cool beer labels. We love Garage project, not only for their creative beer labels, but also for their pioneering approach to both their craft and their labelling solutions. Dish Magazine also appreciates the experimental nature of the brewery, describing their creative beer labels as […]
Once again we’re leading the way with cool label printing ideas and technology up our sleeves. One of our current favourites is metallic label printing. Whether it is adding a metallic sheen to all or part of a label being printed or adding watermark, subliminal, dimensional and/or graduation effects – there are tonnes of options […]
With a successful festive season slowly petering out, there’s one type of label that’s really on our minds – wine labels! Perhaps it has a little something to do with our recent attendance at the Air New Zealand Wine awards where we were proud to sponsor the Sauvignon Blanc trophy. It provided a great opportunity […]
Once again Label & Litho are proud to sponsor the Air NZ Wine Awards Sauvignon Blanc Trophy. The Wine Awards are New Zealand’s premier wine competition, recognising excellence in winemaking. Judging isn’t as easy as you think Determining the nation’s supreme viticulturists is no easy task. With 1,700 wine growers, there is an enormous amount […]